We don’t all have
crystal balls to see
into the future

Many people today write with certainty, positioning themselves as experts on what the future holds for AI. However, as this article illustrates, while the future remains uncertain and ever-evolving, it doesn’t mean it’s predetermined. Change can bring about unexpected opportunities if we remain open to them.

– Tim

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For
the
birds

Don’t tell anyone, but one of my primary objectives in most corporate videos I craft is to “make ‘em cry.” If I can elicit an emotional response, I’ve done my job, because emotional responses mean people are paying attention and maybe even care, and when people care, they’ll go to the wall for you. I’m not saying I’m anywhere near the late great Hitchcock, but it’s nice to be in good company. His point, and mine: have one goal and make sure everything you do lines up with it. Who knows, it might even make you cry. Or scream.

– Mel

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The ins and the outs
of employee
performance

The remote, hybrid or in-office work debate doesn’t seem to be going away soon, with Amazon mandating the latter this month. A main philosophical difference is between mandated rigidity and authorized flexibility—which one achieves maximum performance? Most current research supports the latter, as do I. Whatever your preference, it speaks volumes about the workplace culture you wish to create.

– Phil

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What’s your
story arc?

Actor Jodie Foster sums up what it’s like to work – in Hollywood and, let’s face it, everywhere – from gogogo to stop. Here’s hoping we can all move past competing with our former selves and simply participate in the work, sooner. Viva contentment!

– Mel

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No room for
worst behaviour

Collaboration is a core capability or value of most organizations. Who would disagree that working together to achieve common goals is in the best interest of all?

Behaviours determine a team’s ability to positively interact and benefit from everyone’s contributions. Seth Godin suggests behaviour-based “Practical Approaches for More Effective Teams.” As a leader, you get to go first and set expectations.

– Phil

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The art
of influence

Corporate buyers often push purchasing decisions down the road, many times ghosting those who have presented to them. Robert Cialdini’s book Influence continues to be a must read in understanding human behaviour. By outlining six key principles—scarcity, authority, social proof, liking, reciprocation, and commitment—Cialdini reveals how persuasion techniques have only grown more powerful in our digital age.

– Tim

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